- Stop any marketing activities immediately.
- Wait until the quality rating improves and returns to "High" before resuming campaigns.
- In general, after getting registered for the WhatsApp Business API, it is important to get your WhatsApp number familiarised with your customers before initiating any campaigns.
- You can put a WhatsApp widget on your website and let your customers initiate communications first. Or, you can utilise the Click to WhatsApp Ads on Meta to do so.
Please feel free to talk to us to understand in detail. You can book a call with us or raise a support ticket here.