The Niswey Blog

Our take on the whys and hows of digital marketing. Also, a peek into our cultural ethos and efforts to find marketing lessons in popular culture.

marketing technology companies

Building a Career in a Marketing Technology Company like Niswey!

80% of Indian marketers expect to raise their marketing technology (martech) spends over the next few years. But a lack of expertise to operate the

A Journey of Self Discovery Feat. Pooja Seth

I vaguely remember my first meeting with Pooja, sometime in 2019, when she had first joined us as for a digital marketing internship. She joined us

Humans of Niswey: Stories of Culture, Team and Growth!

“You are only as good as your team” - Marshall Goldsmith

Team Offsite: Building Connections that Last

In early March I wrote on LinkedIn: I am tired but immensely happy. Tired, because we have just come back from a 3-day team offsite trip to Ramnagar,
gratitude at work

Expressing Gratitude at the Workplace: Rose, Thorn, Bud 2022

When I first came across this term at Niswey, it had me curious. Rose Thorn Bud? What does that mean?! And over the years, as I see new people join
remote team building activities

Making Remote Work: Celebrating our 75th Monday Call!

In May 2020, we started our Monday calls. By then the pandemic had hit and the first lockdown was in place. Just like you, we didn't know how long
whatsapp web business

WhatsApp Web Business Reports for HubSpot+WhatsApp Users

When you are using the HubSpot+WhatsApp integration to connect with your contacts, one of the most important things to focus on is - WhatsApp web
HubSpot Reporting

How to Empower Your Marketing Team with HubSpot Reporting

HubSpot has introduced new features like custom report builder, advanced website analytics, and attribution reporting in its Reporting software. So

HubSpot Stripe Integration: Update Customer Information, Create Tickets, Trigger Workflows and more

Are you using a third party payment provider like Stripe for your customer payments? And then getting all the purchase information recorded manually