#FlipMyFunnel 2018 had some terrific speakers lined up and the expectation was palpable. As soon as Kyle Porter, CEO of SalesLoft, took the stage, several attendees responded with enthusiasm, sharing photos and their expectations about the talk about sales engagement, “Scientific Results on How to Deliver Your Customer a Better Sales Experience.”
Watching @kyleporter talk at #flipmyfunnel about how to create a better experience with your sales team. Excited for this. I think we need to try and make selling as magical as going to Disney.
— Ryan O’Hara (@Ryohara) August 8, 2018
@kyleporter taking the stage at #FlipMyFunnel for his session on delivering a better sales experience! pic.twitter.com/J2ToWerQMM
— Katie Lutz (@KL_SalesLoft) August 8, 2018
A better sales experience is indeed a great marketing strategy… Everyone needs some sales love!
.@SalesLoft #CEO @kyleporter at #FlipMyFunnel in Boston, MA on sales engagement metrics #in #MarketingStrategy pic.twitter.com/7tSyE9JJQh
— Carlos Scott (@Crlssctt) August 8, 2018
Kyle proved this further using this stats! “53% of customer loyalty measured on the sales experience”. Sales reps, are you listening? It’s about sales engagement!
“According to a CEB study, 53% of customer loyalty is measured on the #sales experience” #FlipMyFunnel#abm @SalesLoft CEO @kyleporter #in #Marketing pic.twitter.com/UTtetpoE6k
— Carlos Scott (@Crlssctt) August 8, 2018
53% of customer loyalty is measured in the sales experience (@Gartner_inc), and 98% of successful cadences are multi-touch and multi-channel (@kyleporter @SalesLoft) #FlipMyFunnel cc: @KrisSStevens1
— Stefanie Mueller (@stefanie_wins) August 8, 2018
Sales reps, listening? #FlipMyFunnel pic.twitter.com/tnq9BCjJkW
— Abhinav Sahai (@AbhinavSahai) August 8, 2018
He had some great advice for ABM leaders as well. “As leaders, we need to be nurturing and be challenging at the same time.” Well said!
“As leaders, we need to be nurturing and be challenging at the same time.” Well said, @kyleporter 💥 @salesloft #flipmyfunnel #oneteam pic.twitter.com/s52bihg1Js
— Terminus (@Terminus) August 8, 2018
Words can definitely win hearts!
“Success requires a harmonious blend of sincerity and scale” ❤️👏🏻 #FlipMyfunnel @SalesLoft @kyleporter
— Katie Keller (@SalesLoftKeller) August 8, 2018
Kyle also spoke about why the key to sales success lies in providing a better buying experience. “Sales is hard, but buying is harder”
@SalesLoft CEO @kyleporter talking about how empathy for the buyer being the key to sales success at #FlipMyFunnel @Terminus #empathy #B2B #sales #selling pic.twitter.com/aokFxU1Bq3
— Noted Analytics (@NotedAnalytics) August 8, 2018
“Selling is hard but buying is even harder” @kyleporter sharing why providing a meaningful buying experience is so crucial. #riseabovethenoise #FlipMyFunnel @SalesLoft
— Katie Keller (@SalesLoftKeller) August 8, 2018
@kyleporter CEO of @salesloft reviewing scientific results on how to deliver your customer an excellent sales experience #flipmyfunnel #oneteam pic.twitter.com/PZEE9k2ehI
— Terminus (@Terminus) August 8, 2018
And then the Scientific Results on what converts to sales.
On what converts! pic.twitter.com/3yk28wWPuG
— Abhinav Sahai (@AbhinavSahai) August 8, 2018
Kyle through his talk made clear that a better sales engagement is what drives sales.
The common thread at #Flipmyfunnel : All the tools in the world won’t make #abm successful. It begins and ends with the people!!! #WEnotme.
— Malachi Threadgill (@malachiii) August 8, 2018
Kyle ended the session shifting the focus to humans. It begins and ends with the people! We couldn’t agree more.
Explore other sessions from the event, all social media buzz, on our continuing coverage of #FlipMyFunnel 2018.