INBOUND 2018 has begun and what an excellent way to start it with none other than Deepak Chopra!!
An internationally acclaimed author and innovator, best known for his advocacy of alternative medicine and personal transformation, Deepak Chopra’s keynote attracted a huge number of guests and businesses from all over the world. The excitement amongst the attendees was quite visible.
Kicking off #inbound2018 with @DeepakChopra ? @INBOUND #marketing #boston #Shopify #werkperks pic.twitter.com/nVWjL8dO25
— Nicole Montini (@nmashbee) September 4, 2018
With his opening sentence itself, Deepak Chopra stuck the gold nugget! “God’s language is silence. The rest is poor interpretation.” A great start to a marketing conference indeed!
Way to get a #marketing conference started! Opening #keynote #GoldNugget: “God’s language is silence. The rest is poor interpretation.”
Deepak Chopra-#INBOUND18 #StartingStrong pic.twitter.com/vUjfrKkR1b— Carla PLOUIN (@cplouin) September 5, 2018
And so to be successful, businesses need to be understood and have a great story. Among two companies with similar products, customers will always choose the one with the best story.
Business can have great stories if they have people who are fully engaged and passionate about their work.
“Successful businesses are those with workers who are fully engaged and passionate about what they do.” @DeepakChopra #INBOUND18 pic.twitter.com/umWaxKYJZq
— Jillian (@MsBiz_Chicago) September 4, 2018
Engaged and passionate people are happy about their work and in turn make you happy too!
"If you have a happy friend at work, then your happiness goes up 15%. If your happy friend has a happy friend, then it goes up another 10%". @DeepakChopra at #INBOUND18 pic.twitter.com/IsxJfOTWYA
— John Kelleher (@johnskelleher) September 4, 2018
But the disengaged ones make others unhappy as well. So how to ensure the well-being of your employees? How to make them happy?
Career well-being happens when people consistently have opportunities to express their unique talents, purpose and strengths. @DeepakChopra #inbound18 pic.twitter.com/bgFvOKfdj6
— Janet Tyler (@Janet_Tyler) September 4, 2018
Having said this, he moved on to further talk about our body! “Our body is the encapsulation of experience”. An ever-changing story, our body is a process and it evolves.
"The body is a process. You don't have the same body you had a year ago. 95% of your atoms are recyclable … We can reinvent our physical body, our mind, and our experience of the world." -Deepak Chopra #INBOUND18
— INBOUND Event (@INBOUND) September 4, 2018
Very often we let our happiness be influenced by others in our life, and this leads to suffering.
Human suffering comes from not knowing the true nature of reality. The 5 kleshas. @deepakchopra #INBOUND18 @HubSpot pic.twitter.com/UyG6WnTp9k
— Adele Tiblier (@adeletiblier) September 5, 2018
To overcome this suffering, we need to take charge of our own healing and ensure the well-being of our body. “Healing is the return of the memory of wholeness.” There are six pillars to ensure the physical well-being of our body.
Six pillars of physical being by @DeepakChopra !!!
Deep sleep! I need more of that?!!!! Who's not sleeping enough?! #INBOUND18 pic.twitter.com/9De6PNB5vV
— Dr. Ai | Building #ClassroomWithoutWalls Academy (@aiaddysonzhang) September 4, 2018
So the reason behind our suffering is entanglement with others. This happens because as humans, we have emotions. And to end this suffering, we need to ensure our own well-being.
Businesses should focus on employee well-being to ensure that the employees are happy at work. This will correlate to their success and make good stories. This is also important for connecting with customers. Because just as our body, customers also evolve. You cannot target an individual the same way you did an year ago!
Deepak Chopra swayed the audience with his words of wisdom. With live meditation and a different perspective towards marketing and life, the audience left the hall room in cheers!
Just went through a guided meditation with Deepak Chopra so…@INBOUND is already a success. #INBOUND18 @DeepakChopra pic.twitter.com/S1ueUzKmoF
— Erika Friedlander (@yeahtwiceisnice) September 5, 2018
All in all, it was an awesome start to an amazing evening!!!
We are also excited to bring you everything that’s on at INBOUND18 – sessions, videos, tweets and more. Follow the event from anywhere in the world with our remote coverage of INBOUND2018 .