The Niswey Blog

Our take on the whys and hows of digital marketing. Also, a peek into our cultural ethos and efforts to find marketing lessons in popular culture.

Niswey

video marketing strategy

Developing a Video Marketing Strategy Using the Inbound Marketing Methodology

It’s no secret that video is a powerful force that’s been growing in usage year over year. 83% of marketers say video gives them a good ROI (up from
how-to-improve-business-writing-skills

How to Improve Business Writing Skills: The Prewriting Process

It doesn’t matter what your role is – each role in business requires good writing skills. Whether you’re writing reports, presentations, blog posts,
account-based-marketing-best-practices

Account Based Marketing Best Practices

Here we are going to discuss Account Based Marketing best practices and take a look at what you need, to run a successful account based marketing
account-based-marketing-tactics

What are Account Based Marketing Tactics?

Information on Account-Based Marketing (ABM) tactics are discussed below. Check out some details related to account-based marketing strategies
examples-account-based-marketing-abm

What are the examples of Account-based Marketing (ABM)?

Check out the steps or Examples of Account-based marketing explained below. Get some information on how ABM strategies are being used by Account
inbound16-on-instagram

INBOUND16 on Instagram

Continuing our trend, here we are again, with the coverage of INBOUND16 on Instagram. Here are some of the images we feel capture the essence of this
digital-marketing-internship-experience-niswey

An Internship to Remember

For every MBA student, there comes a time when they have to step out of case studies and step into the real corporate world. After all, it’s said to
niswey-2014-highlights

Niswey 2014 Highlights

Year 2014 is well and firmly behind us. But what a year it was, for us at Niswey! Ups and downs, and whoop, really up and then down, and trying to
my stint at niswey

My Stint at Niswey

As a fresh-faced, nervous intern at Niswey, I joined with the basic expectations of learning about content creation, improving my writing skills (my