The Niswey Blog

Our take on the whys and hows of digital marketing. Also, a peek into our cultural ethos and efforts to find marketing lessons in popular culture.

Nilanjana Dey

marketing automation blogs beginners

The 5 Best Marketing Automation Blogs for Beginners

If your job has anything to do with marketing and you haven’t been living under a rock for the past few years, you must have heard of marketing
digital-marketing-audit-pinkbexa

Nail Your Digital Marketing Audit with PInKBeXA

You are convinced that content marketing is the ‘fairy dust’ that can revive your brand. It’s the one thing that can make your brand into a smart,
how-about-a-podcast

How About a Podcast?

Content marketing has always been a lot more than just blogs. Yet, a lot of companies do brilliant blogs but do not seem to explore different
The Joys of Community Building

The Joys of Community Building

Did we tell you that we were marketing partners for the DrupalCon Asia 2016? Of course we did!
Adventures of an Introvert

Adventures of an Introvert

In a galaxy far far away…..lived an introvert. She would take ages to open up to new friends and never ever talk to strangers. I mean c’mon, why
niswey-culture-code

The Niswey Culture Code

Whenever someone said “company culture”, it conjured images of suits and ties and tight formal smiles. But in an economy alive with start-ups, run by
first-goals-session-2016

Our First Goals Session in 2016

“Setting goals is the first step in turning the invisible into the visible” -Tony Robbins
Team Niswey Syncs on New Year

Team Niswey Syncs on New Year

Let’s just say
4-elements-of-a-blockbuster-brand-story

4 Elements of a Blockbuster Brand Story

A Brand Story is a narrative of your brand that goes beyond mere products, specifications and usage. Your brand story is what you mean to your